Even if you’re a small business, don’t neglect YouTube. More than ever, brand fans and loyalists are seeking out businesses on YouTube as supplemental outlets to a brand’s Facebook and Twitter presences. Consequently, the video-sharing site has proven hugely profitable for many companies.
Want to get in on the action? Here are eight examples of successful branding via YouTube.
via 8 Simple Tips For Your YouTube Ad Campaign : Money :: American Express OPEN Forum.
Laurence McCahill, co-founder of Spook Studio, explains how his team has simplified the process of creating a website into three key stages. In the last part of this series he provides 10 top tips on promoting your finished site
So now that you’ve got a kick-ass website you’re all set, right? Wrong. It doesn’t matter how good your site is – if nobody even knows it exists, then you can’t exactly consider it a success. You need to get out there and promote it. Whether this is via search, social media, word of mouth or telepathy, you’ll need a plan in order to focus your efforts and start getting some serious traffic.
via The insider’s guide to a successful website: promote (part 3) | Feature | .net magazine.
According to Socialbakers statistics, which measure demographic distribution, growth percentage in age distribution and trends in industries in September, there is significant growth of females in most of the biggest European countries. Industries that mostly dominated the statistics in September were Beauty, Travel, Automobile and Retail.
via Females, Beauty and Travel Industries are dominating Facebook in Europe – Socialbakers.
Brand pages are coming to Google+ “imminently,” according to Google’s senior vice president of engineering, Vic Gundotra. “Not days…a little bit longer than days,” he said.
Gundotra, who shared the stage at the Web 2.0 Summit in San Francisco today with Google co-founder Segrey Brin, said there has been “overwhelming interest” in this feature. For users who want to have a non-real identity, Gundotra said that Google+ would support pseudonyms.
via Google+ to get brand pages soon | Digital Media – CNET News.
Google+ will soon support pseudonyms and other forms of identity, says a Google executive.During a conversation at the Web 2.0 Summit in San Francisco, SVP of Social Vic Gundotra revealed that Google will eventually support other forms of identity. While Google started with only allowing users to sign up if they used their real names, it will be adding features that will “support other forms of identity” in the next few months.
Facebook’s new Page Insights and some third-party tools can help you determine the lifespan of your Facebook Page updates. When your updates stop receiving Likes and comments, it may be time to post a new update to make sure you’re consistently engaging your fans. Here we’ll walk-through how to find your optimal Facebook Page publishing frequency.
PageLever ran a limited study of 20 posts from five Facebook Pages with over 1 million fans. It found that that average lifespan of a Page post in the news feed was 22 hours and 51 minutes. The median lifespan was 19 hours and 30 minutes.
via Inside Facebook · How to Determine How Frequently to Post to Your Facebook Page.
Vintage fonts and retro designs are all the rage on the web. Illustrator and designer Naomi Atkinson reveals some quirky Photoshop and CSS tricks to give your designs a retrotastic feel
via Create awesome retro designs with Photoshop and CSS | Tutorial | .net magazine.
As a freelancer or job seeker, it is important to have a resume that stands out among the rest — one of the more visually pleasing options on the market today is the infographic resume.
An infographic resume enables a job seeker to better visualize his or her career history, education and skills.
Unfortunately, not everyone is a graphic designer, and whipping up a professional-looking infographic resume can be a difficult task for the technically unskilled job seeker. For those of us not talented in design, it can also be costly to hire an experienced designer to toil over a career-centric infographic.
Luckily, a number of companies are picking up on this growing trend and building apps to enable the average job seeker to create a beautiful resume.
To spruce up your resume, check out these four tools for creating an infographic CV. If you’ve seen other tools on the market, let us know about them in the comments below.
This video is simply stunning. You may have heard of levitation using superconductors. This video shows takes those experiments even further, demonstrating an amazing effect called ‘quantum locking,’ where an object is ‘locked’ in a fixed position without contacting any other objects. Watch the disc in this video spin and move, all while maintaining the same local orientation. Watch below:
Bitcoin, the worlds first peer-to-peer digital currency, fell below $3 on Monday. That represents a 90 percent fall since the currency hit its peak in early June.Supporters argue that Bitcoin has fundamental advantages over conventional currencies. The system is designed to transfer funds without a central authority, freeing Bitcoin users from bank fees and government regulations. The Bitcoin protocol offers robust anonymity, and the protocol guarantees that there will never be more than 21 million Bitcoins in existence, which supporters have argued would give the currency a stable value.Unfortunately, the currencys value hasnt proven stable in practice. Several waves of media coverage between April and June pushed the currencys value up from less than $1 to more than $30. Soon after it reached a peak, the currency had a series of PR disasters. One Bitcoin user claimed that a half-million dollars worth of Bitcoins were stolen from his PC; he may have fallen victim to Bitcoin-stealing malware. A few days later, the most popular Bitcoin exchange was hacked, forcing a multiday suspension of trading and generating another wave of bad press.
via Bitcoin implodes, falls more than 90 percent from June peak.