In February 12% of all cable TV related social actions were MTV related and in a breakdown of Fall 2011 MTV shows and characters comprised 14% share of Voice in the Cable Industry. In August 2011 the VMA’s helped MTV dominate the cable category with 51% voice share which inlcluded a tweet per second records of Beyonce baby bump and a 30 year ratings , which was a record for the network.
SEE ACTIVITY CHART:
via Online Marketing Trends: How MTV Got to 100 Million Facebook Likes.
Ever wish pizza could magically appear at the press of a button? A pizzeria in Dubai has unveiled a new refrigerator magnet that actually orders pizza in a single tap. Impulse eaters beware.
Called the VIP Fridge Magnet, the pizza box-shaped magnet is connected to Red Tomato Pizza in Dubai. The magnet is preset to order a pizza online and is connected to the Internet via the Bluetooth connection on a smartphone. Red Tomato Pizza then sends a confirmation text and delivers the pizza soon after. You can also update your pizza selection online at any time.
Red Tomato Pizza also released a promotional video to announce the launch the VIP Fridge Magnet see below.
via Refrigerator Magnet Lets You Order a Pizza in One Tap.
You Don´t Have To Say Goodbye To Your Default Landing Page
Socialbakers has written many articles about the custom landing tab and how great it is in converting Facebook users into Brand Fans. A customized tab is known to provide users with incentives to Like the Page in the form of special offers, discounts, access to special content, professional tips etc. Setting this tab as a default page made it easy to offer this exclusive content to Facebook users visiting the Page and it also worked as a great welcoming tab with all the brand colors, logos, claims, pictures etc.
You Still Have The Unique URL!
You don´t have to say farewell to your default landing page because your apps still have their unique URL! That means that you can still drive traffic to your landing page via Facebook ads, your Fan Page and even outside Facebook via your website, blog, emails or other social networks like Twitter.
READ MORE:
via Pimp Up Your Timeline With Custom Tabs – Socialbakers.
Even if you’re a small business, don’t neglect YouTube. More than ever, brand fans and loyalists are seeking out businesses on YouTube as supplemental outlets to a brand’s Facebook and Twitter presences. Consequently, the video-sharing site has proven hugely profitable for many companies.
Want to get in on the action? Here are eight examples of successful branding via YouTube.
via 8 Simple Tips For Your YouTube Ad Campaign : Money :: American Express OPEN Forum.
Laurence McCahill, co-founder of Spook Studio, explains how his team has simplified the process of creating a website into three key stages. In the last part of this series he provides 10 top tips on promoting your finished site
So now that you’ve got a kick-ass website you’re all set, right? Wrong. It doesn’t matter how good your site is – if nobody even knows it exists, then you can’t exactly consider it a success. You need to get out there and promote it. Whether this is via search, social media, word of mouth or telepathy, you’ll need a plan in order to focus your efforts and start getting some serious traffic.
via The insider’s guide to a successful website: promote (part 3) | Feature | .net magazine.
Facebook’s new Page Insights and some third-party tools can help you determine the lifespan of your Facebook Page updates. When your updates stop receiving Likes and comments, it may be time to post a new update to make sure you’re consistently engaging your fans. Here we’ll walk-through how to find your optimal Facebook Page publishing frequency.
PageLever ran a limited study of 20 posts from five Facebook Pages with over 1 million fans. It found that that average lifespan of a Page post in the news feed was 22 hours and 51 minutes. The median lifespan was 19 hours and 30 minutes.
via Inside Facebook · How to Determine How Frequently to Post to Your Facebook Page.
As a freelancer or job seeker, it is important to have a resume that stands out among the rest — one of the more visually pleasing options on the market today is the infographic resume.
An infographic resume enables a job seeker to better visualize his or her career history, education and skills.
Unfortunately, not everyone is a graphic designer, and whipping up a professional-looking infographic resume can be a difficult task for the technically unskilled job seeker. For those of us not talented in design, it can also be costly to hire an experienced designer to toil over a career-centric infographic.
Luckily, a number of companies are picking up on this growing trend and building apps to enable the average job seeker to create a beautiful resume.
To spruce up your resume, check out these four tools for creating an infographic CV. If you’ve seen other tools on the market, let us know about them in the comments below.
A nice chart on some social statistics.
via Making Your Brand More Social On The World Wide Web | Online Marketing Trends.
Apparently this new ad for the soda is getting panned. I don’t know, I laughed.
Last month, a study conducted by Boston University researchers John Byers and Georgia Zervas and Harvard University researcher Michael Mitzenmacher found that while Groupon and LivingSocial deals can increase the number Yelp reviews, they can also reduce Yelp scores by ten percent. yelp reviews that mentioned the words “Groupon” or “coupon” lowered star rating by ten percent. Reviews that mentioned both words showed a 20 percent drop.