By now it’s become fairly obvious that Google’s new social network, Google+, is here to stay (unlike some of the company’s past efforts at being social): depending on which estimates you believe, Google+ may have as many as 50 million registered users, which is not bad for a three-month old product. And the company has made it clear that it wants to use Google+ as a kind of identity platform for other things — hence the importance of its controversial “real name” policy. But it wasn’t obvious just how much was riding on the new network until recently, thanks in part to some comments made by vice-president of product Brad Horowitz, who said that in the future, Google+ and Google will effectively become inseparable.

via It’s official: Google+ will be connected to everything — Tech News and Analysis.