Facebook news feed updates by both users and Pages display a “Share” button that lets users repost that update to their friends. Updates that have been reposted at least once display a count of how many times they’ve been reposted next to a link labeled “View Shares”. This link helps posts stand out in the feed and indicates to your audience that other users thought the update was important and its therefore worth reading, clicking or reposting. Its important for you to solicit Shares of your updates so they receive this distinction.
Here we’ll walk-through how the View Shares link works, and provide strategies for how you can attain Shares and the benefits they bring for your business.
via How to Get Users to Repost Your Facebook Page’s News Feed Posts Through the Share Button.
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