Aug 072011
 

It’s all about transparency. Because online marketing is such a highly specialized expertise, it’s too easy for an agency to “fake it” — that is, over-promise, overcharge, and under-deliver when it comes to results. To really know where your online marketing ROI stands, look for these top five red flags when evaluating an agency — whether you’re working with one already, or looking to bring one on board.

via Ways to tell your online marketing agency is faking it – iMediaConnection.com.