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	<title>i3m Blog &#187; referrals</title>
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		<title>Referrals to Facebook Spike 1000% After Twitter Cuts Off LinkedIn [CHART]</title>
		<link>http://internal3m.com/CMS/Wordpress/2012/09/20/referrals-to-facebook-spike-1000-after-twitter-cuts-off-linkedin-chart/</link>
		<comments>http://internal3m.com/CMS/Wordpress/2012/09/20/referrals-to-facebook-spike-1000-after-twitter-cuts-off-linkedin-chart/#comments</comments>
		<pubDate>Thu, 20 Sep 2012 15:46:35 +0000</pubDate>
		<dc:creator><![CDATA[..internal..]]></dc:creator>
				<category><![CDATA[interface]]></category>
		<category><![CDATA[Internet News]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[posts]]></category>
		<category><![CDATA[referrals]]></category>
		<category><![CDATA[traffic]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://internal3m.com/CMS/Wordpress/?p=1410</guid>
		<description><![CDATA[After severing ties with LinkedIn, Twitter inadvertently helped opponent Facebook snag 1000% more page referrals from the professional social network. PageLever, an analytics tool for Facebook pages, points to Twitter’s June 29 decision to stop syncing updates with LinkedIn as an explanation for the spike. “The spike happened because without Twitter, there is now a significantly lower volume of content in the LinkedIn News <a href='http://internal3m.com/CMS/Wordpress/2012/09/20/referrals-to-facebook-spike-1000-after-twitter-cuts-off-linkedin-chart/' class='excerpt-more'>[...]</a>]]></description>
				<content:encoded><![CDATA[<p style="margin-top: 18px; margin-bottom: 18px; padding: 0px; outline: 0px; font-size: 13px; vertical-align: baseline; color: #474747; font-family: Arial, Helvetica, sans-serif; line-height: 21px;">After severing ties with <a style="font-size: 13px; vertical-align: baseline; color: #1e598e; text-decoration: none;" href="http://mashable.com/follow/topics/linkedin/">LinkedIn</a>, <a style="font-size: 13px; vertical-align: baseline; color: #1e598e; text-decoration: none;" href="http://mashable.com/follow/topics/twitter">Twitter</a> inadvertently helped <a style="font-size: 13px; vertical-align: baseline; color: #1e598e; text-decoration: none;" href="http://mashable.com/2012/09/19/twitter-ceo-apple-facebook/">opponent</a> Facebook snag 1000% more page referrals from the professional social network.</p>
<p style="margin-top: 18px; margin-bottom: 18px; padding: 0px; outline: 0px; font-size: 13px; vertical-align: baseline; color: #474747; font-family: Arial, Helvetica, sans-serif; line-height: 21px;"><a style="font-size: 13px; vertical-align: baseline; color: #1e598e; text-decoration: none;" href="http://mashable.com/follow/topics/pagelever/">PageLever</a>, an analytics tool for <a style="font-size: 13px; vertical-align: baseline; color: #1e598e; text-decoration: none;" href="http://mashable.com/follow/topics/facebook/">Facebook</a> pages, points to <a style="font-size: 13px; vertical-align: baseline; color: #1e598e; text-decoration: none;" href="http://mashable.com/2012/06/29/twitter-drops-linkedin-partnership/">Twitter’s June 29 decision to stop syncing updates with LinkedIn</a> as an explanation for the spike.</p>
<p style="margin-top: 18px; margin-bottom: 18px; padding: 0px; outline: 0px; font-size: 13px; vertical-align: baseline; color: #474747; font-family: Arial, Helvetica, sans-serif; line-height: 21px;">“The spike happened because without Twitter, there is now a significantly lower volume of content in the LinkedIn News Feed, and therefore less competition for clicks and attention,” Brendan Irvine-Broque, PageLever’s director of growth, tells <em style="margin: 0px; padding: 0px; outline: 0px; font-size: 13px; vertical-align: baseline;">Mashable</em> in an email. “So any non-Twitter content (including links to Facebook Pages and Page Posts) is performing much better than before.”</p>
<p style="margin-top: 18px; margin-bottom: 18px; padding: 0px; outline: 0px; font-size: 13px; vertical-align: baseline; color: #474747; font-family: Arial, Helvetica, sans-serif; line-height: 21px;">Irvine-Broque adds that the spike happened “immediately after the change.”</p>
<p><strong>MORE: </strong> <a href="http://mashable.com/2012/09/20/facebook-twitter-linkedin/" target="_blank">Referrals to Facebook Spike 1000% After Twitter Cuts Off LinkedIn [CHART]</a>.</p>
<p>&nbsp;</p>
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		<slash:comments>451</slash:comments>
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		<title>Less than 10 percent of traffic to Facebook pages comes from outside Facebook.com</title>
		<link>http://internal3m.com/CMS/Wordpress/2012/07/17/less-than-10-percent-of-traffic-to-facebook-pages-comes-from-outside-facebook-com/</link>
		<comments>http://internal3m.com/CMS/Wordpress/2012/07/17/less-than-10-percent-of-traffic-to-facebook-pages-comes-from-outside-facebook-com/#comments</comments>
		<pubDate>Tue, 17 Jul 2012 16:26:18 +0000</pubDate>
		<dc:creator><![CDATA[..internal..]]></dc:creator>
				<category><![CDATA[Internet News]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[pages]]></category>
		<category><![CDATA[referrals]]></category>
		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://internal3m.com/CMS/Wordpress/?p=1164</guid>
		<description><![CDATA[About 5 to 10 percent of traffic to Facebook pages comes from external sources rather than from within Facebook, according to data from PageLever. The Facebook analytics company looked at 500 Facebook pages each with more than 100,000 fans and found that the average of 7.56 percent of traffic to pages came from external referrals <a href='http://internal3m.com/CMS/Wordpress/2012/07/17/less-than-10-percent-of-traffic-to-facebook-pages-comes-from-outside-facebook-com/' class='excerpt-more'>[...]</a>]]></description>
				<content:encoded><![CDATA[<p>About 5 to 10 percent of traffic to Facebook pages comes from external sources rather than from within Facebook, according to data from PageLever.</p>
<p>The Facebook analytics company looked at 500 Facebook pages each with more than 100,000 fans and found that the average of 7.56 percent of traffic to pages came from external referrals between March 2011 and February 2012.</p>
<p style="text-align: center;"><a href="http://www.insidefacebook.com/2012/07/16/less-than-10-percent-of-traffic-to-facebook-pages-comes-from-outside-facebook-com/?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+InsideFacebook+%28Inside+Facebook%29"><img src='http://internal3m.com/CMS/Wordpress/wp-content/uploads/2012/07/internal_external_percentage_chart.png' alt='' /></a></p>
<p>&nbsp;</p>
<p><strong>MORE:</strong> <a href="http://www.insidefacebook.com/2012/07/16/less-than-10-percent-of-traffic-to-facebook-pages-comes-from-outside-facebook-com/">Less than 10 percent of traffic to Facebook pages comes from outside Facebook.com</a>.</p>
<p>&nbsp;</p>
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		<slash:comments>268</slash:comments>
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