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	<title>i3m Blog &#187; conversion</title>
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		<title>How to turn social followers into email subscribers</title>
		<link>http://internal3m.com/CMS/Wordpress/2012/08/27/how-to-turn-social-followers-into-email-subscribers/</link>
		<comments>http://internal3m.com/CMS/Wordpress/2012/08/27/how-to-turn-social-followers-into-email-subscribers/#comments</comments>
		<pubDate>Mon, 27 Aug 2012 18:38:00 +0000</pubDate>
		<dc:creator><![CDATA[..internal..]]></dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Your Brand]]></category>
		<category><![CDATA[conversion]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[followers]]></category>
		<category><![CDATA[social]]></category>

		<guid isPermaLink="false">http://internal3m.com/CMS/Wordpress/?p=1302</guid>
		<description><![CDATA[Of course, you don&#8217;t want to avoid social, but you should try to pull those customers ready for a deeper relationship into your email campaigns. Tactically, this is simple. You can post a message leading to your newsletter, or host a form field right there in the social platform. But you&#8217;ll need a good reason <a href='http://internal3m.com/CMS/Wordpress/2012/08/27/how-to-turn-social-followers-into-email-subscribers/' class='excerpt-more'>[...]</a>]]></description>
				<content:encoded><![CDATA[<p style="margin-top: 0px; margin-bottom: 25px; padding: 0px; outline: 0px; font-size: 14px; background-color: #ffffff; color: #333333; font-family: arial; line-height: 20px;">Of course, you don&#8217;t want to avoid social, but you should try to pull those customers ready for a deeper relationship into your email campaigns. Tactically, this is simple. You can post a message leading to your newsletter, or host a form field right there in the social platform.</p>
<p style="margin-top: 0px; margin-bottom: 25px; padding: 0px; outline: 0px; font-size: 14px; background-color: #ffffff; color: #333333; font-family: arial; line-height: 20px;">But you&#8217;ll need a good reason for an engaged social follower to become an email subscriber. You need to show not just the value of your emails, but appeal to the unique social character of that follower. And guess what &#8212; not all followers are the same.</p>
<p><strong>MORE: </strong> <a href="http://www.imediaconnection.com/content/32452.asp" target="_blank">How to turn social followers into email subscribers &#8211; iMediaConnection.com</a>.</p>
<p>&nbsp;<br />
<hr/>
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