i3m Blog » brand development http://internal3m.com/CMS/Wordpress Thu, 21 Apr 2016 14:54:16 +0000 en-US hourly 1 https://wordpress.org/?v=4.1.41 Why brands on a budget need bloggers http://internal3m.com/CMS/Wordpress/2012/04/19/why-brands-on-a-budget-need-bloggers/ http://internal3m.com/CMS/Wordpress/2012/04/19/why-brands-on-a-budget-need-bloggers/#comments Thu, 19 Apr 2012 14:50:53 +0000 http://internal3m.com/CMS/Wordpress/?p=907 [...]]]> Working with bloggers is one of the smartest things an independent brand can do to amplify its voice and presence, even on a modest budget, to compete with bigger and better-funded brands. This is even more true when it comes to brands targeting women. Many indie brands have been successful using this method, but what are the keys to doing it well? Use the following tips as your guide to doing it right.

SOURCE: Why brands on a budget need bloggers – iMediaConnection.com.

 

]]> http://internal3m.com/CMS/Wordpress/2012/04/19/why-brands-on-a-budget-need-bloggers/feed/ 343 How to transform yourself into a brand http://internal3m.com/CMS/Wordpress/2011/08/26/how-to-transform-yourself-into-a-brand/ http://internal3m.com/CMS/Wordpress/2011/08/26/how-to-transform-yourself-into-a-brand/#comments Fri, 26 Aug 2011 17:46:24 +0000 http://internal3m.com/CMS/Wordpress/?p=214 [...]]]> Marketers know that the art of positioning a brand involves designing an image and or an offer to occupy a distinctive place in the mind of a specific target market. Great positioning doesn’t appeal to everyone — rather, it appeals more intensely to fewer people, but the right people — the main people you are targeting. To begin with, it is paramount to perform a self assessment of principles, values, strengths, weaknesses, ethics, and eccentricities that will establish who you are in the eyes of others.

via How to transform yourself into a brand – iMediaConnection.com.

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